Understanding the Growth Funnel — Growth Product Management Roadmap
Mapping the full customer journey
Steps in Understanding the Growth Funnel
- Mapping the Full Growth Funnel — beginner · Visualizing every stage from first touch to loyal customer
- Identifying Funnel Drop-Off Points — beginner · Finding where the biggest opportunity for improvement actually is
- Funnel Metrics vs Vanity Metrics — beginner · Choosing measurements that actually predict business outcomes
- Multi-Product and Multi-Funnel Businesses — beginner · Handling growth work when there's more than one core funnel
- Funnel Analysis Tools — beginner · Common tooling used to visualize and analyze funnels
Part of
- Growth Product Management roadmap — the full learning path