Marketing Tools & Tech Stack — Digital Marketing Fundamentals Roadmap
The software a modern marketing team actually runs on day to day
Steps in Marketing Tools & Tech Stack
- CRM Basics (HubSpot/Salesforce Overview) — advanced · How customer relationship management tools track leads and customers over time
- Marketing Automation Basics — advanced · Triggering emails and actions automatically based on user behavior
- Design & Content Tools Overview (Canva) — advanced · Producing decent creative assets without needing a dedicated designer for everything
- Project & Campaign Management Tools — advanced · Keeping campaigns organized and on schedule across a marketing team
Part of
- Digital Marketing Fundamentals roadmap — the full learning path