Economic Buyer vs End User — Study Resources & PYQs
Curated resources, past papers and PYQs for Economic Buyer vs End User.
Study resources
- Silicon Valley Product Group (SVPG) (Article) — Marty Cagan's influential writing on product management practice, widely referenced across B2B and enterprise teams. Background reading/viewing for: Economic Buyer vs End User.
- Intercom Blog (Article) — A B2B SaaS company publishing on buyer and user-focused product design. Relevant to: Economic Buyer vs End User.