Capstone: Design a Full-Funnel Growth Strategy — Roadmap Step & Resou…
Producing a growth plan spanning acquisition through monetization for a given product
- Level: beginner
- Estimated time: 1 days
- Roadmap: Growth Product Management
Before this step
Interview questions
- Walk me through how you'd diagnose why a product's growth has plateaued.
Study resources
- Lenny's Newsletter (Article) — A widely read current newsletter on product and growth, with deep dives on funnels and experimentation. Background reading/viewing for: Capstone: Design a Full-Funnel Growth Strategy.
- Lenny's Podcast (Video) — Interviews with growth PMs discussing career paths into and within growth. Relevant to: Capstone: Design a Full-Funnel Growth Strategy.
Part of
- Career and Capstone — section
- Growth Product Management roadmap — the full learning path