Setting Up a Growth Practice from Scratch — Roadmap Step & Resources
What a company needs in place before growth work can be effective
- Level: beginner
- Estimated time: 1 days
- Roadmap: Growth Product Management
Before this step
Interview questions
- How would you decide whether a company is ready to invest in a dedicated growth function?
Study resources
- Lenny's Newsletter (Article) — A widely read current newsletter on product and growth, with deep dives on funnels and experimentation. Background reading/viewing for: Setting Up a Growth Practice from Scratch.
- Reforge (Article) — A leading growth and product course platform widely referenced in growth PM circles. Relevant to: Setting Up a Growth Practice from Scratch.
Part of
- Growth Product Management Fundamentals — section
- Growth Product Management roadmap — the full learning path