Introduction to Web Analytics (Google Analytics) — Roadmap Step & Res…
Setting up tracking and understanding what's happening on your website
- Level: advanced
- Estimated time: 1 days
- Roadmap: Digital Marketing Fundamentals
Study resources
- Google Analytics 4 Documentation (Article) — Google's own official documentation for GA4, the standard web analytics platform.
- Google Analytics 4 Tutorial for Beginners (Video) — A practical introduction to navigating and using Google Analytics 4.
Part of
- Analytics & Measurement — section
- Digital Marketing Fundamentals roadmap — the full learning path