Case Study: Making a Product Enterprise-Ready — Roadmap Step & Resour…
Taking a mid-market product through an enterprise readiness initiative
- Level: beginner
- Estimated time: 1 days
- Roadmap: B2B / Enterprise Product Management
Before this step
Mini projects
- Write a full enterprise-readiness roadmap and business case for a given product
Study resources
- Silicon Valley Product Group (SVPG) (Article) — Marty Cagan's influential writing on product management practice, widely referenced across B2B and enterprise teams. Background reading/viewing for: Case Study: Making a Product Enterprise-Ready.
- Lenny's Podcast (Video) — Interviews with B2B PMs discussing career paths in enterprise product. Relevant to: Case Study: Making a Product Enterprise-Ready.
Part of
- Career and Capstone — section
- B2B / Enterprise Product Management roadmap — the full learning path