Social Media as a Channel — Roadmap Step & Resources
How different platforms serve different roles in a marketing strategy
- Level: beginner
- Estimated time: 1 days
- Roadmap: Digital Marketing Fundamentals
Before this step
Study resources
- Social Media Marketing 101 (Article) — HubSpot's own comprehensive guide to social media as a marketing channel.
- Social Media Marketing Explained (Video) — Covers choosing and using social platforms as part of a marketing mix.
Part of
- Digital Marketing Channels Overview — section
- Digital Marketing Fundamentals roadmap — the full learning path